Video Walkthrough
Description:
In this video, you'll learn how to estimate the revenue impact of various SEO tactics using the SEO Workflows "SEO Revenue Impact Estimator".
The "SEO Revenue Impact Estimator" is a dynamic tool designed to estimate the potential revenue impact of changes made to a website's search engine optimization (SEO) strategies.Whether these changes are intended to enhance or potentially degrade your site's traffic, understanding their financial implications is crucial for making informed decisions.
This tool specifically helps users predict how different SEO changes, classified as either "Positive" or "Negative," might affect their monthly traffic and, by extension, their revenue. Additionally, this tool introduces the concept of an "impact range," which allows users to explore outcomes under varying degrees of impact, addressing uncertainties in the SEO strategy’s effect.
By providing inputs such as current and maximum traffic potentials, expected conversion rates, and conversion values, users receive a calculated range of potential revenue impacts. This range helps in planning and risk assessment, offering a clearer picture of potential changes in revenue due to SEO actions.
